Mark Soanes - Call of the Wild

Mark Soanes

Director

Since 1998 Call of the Wild has helped a wide range of clients, from diverse industries, to develop their leaders and the teams they lead.

Call of the Wild is an independently-owned, limited company set up by  friends who have grown up together and share a passion for experiential learning and development. They are local lads who have known each other since school. Having studied at University, they  returned to their home town to develop a business which encompassed their interests.

Now many years on Call of the Wild has grown into a business that employs over 30 people, owns a 70 acre residential training centre and accommodation with a cafe/bar. These all contribute greatly to the local economy.

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"It was an enjoyable, engaging and at times challenging experience that came at a great time for our team. The balance of theory and practical application felt spot-on, and it was reassuring to see how the content aligned with the conversations we’ve been having internally. Thank you for all the time, effort and thought that went into it—we’re committed to keeping the momentum going."

Charlotte Friars, Chief People Officer, Orchard Media, July 2025
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